Apple [AAPL] has announced the launch of the iAd platform across Europe
Apple [AAPL] has announced the launch of the iAd platform across Europe on next month. The launch is expected to happen in the month of December. it with the first two countries getting the ads being the UK and France.
The iAd network is aimed at developers of apps and provides those developers a way of creating a revenue stream.
Some developers have seen some amazing success with the iAds service due to their new level of interaction.
For the rest of us, its just a bunch of ads that will clutter up the apps.
More details of iAd is available at Apple website.